RTE set to continue playing advertising during live races until bill comes into force

Ireland’s state broadcaster RTE will continue to show gambling adverts during live races, but accepts that the enactment of the next Gambling Regulation Bill will require a review of existing provisions which may still fall short. turn out to be costly.

The long-awaited bill, which heralds the formation of the Gambling Regulatory Authority of Ireland (GRAI) and has been well received by the book industry, was published on December 2, 2022. One of its most notable features is the proposed imposition of a new watershed that would ban gambling advertising between 5:30 a.m. and 9 p.m.

If passed into legislation, there would be a ban on such promotions on social media platforms unless users choose to receive gambling content, and, although wagering limits remain at the discretion of bettors , legislation should prevent bookmakers from offering incentives and promotions. like free bets. International and domestic broadcasters would be prohibited from airing gambling advertising during the watershed, potentially complicating various business arrangements for racing-specific platforms and other channels.

During its TV racing coverage RTE usually airs major adverts, with BoyleSports and Paddy Power both prominent and it said gambling adverts would remain in its racing coverage until the project law comes into force. Horse racing is already exempt from the limitations of the broadcaster’s internal policy.

NOBLE YEATS ridden by Sean Bowen wins the BOYLESPORTS MANY CLOUDS CHASE at AINTREE 3/12/22 Photograph by Grossick Racing Photography 0771 046 1723

BoyleSports: regular announcer on RTE racing programsCredit: John Grossick (racingpost.com/photos)

“For practical reasons relating to the varying start times that can occur in horse racing, horse racing is currently excluded from RTE’s gambling policy,” the broadcaster said. “As with all policies, RTE’s gambling policy is under continuous review and will be reviewed once the Gambling Regulation Bill is enacted. .”

“Advertising by bookmakers is not permitted before 9 p.m. on RTE television and video on demand, except for live sporting events, but excluding live gaming. In the case of live sport, whether before or after 9 p.m., gambling advertising is not permitted during the period from five minutes before the start of the live event until five minutes after it ends. game, for example, half-time in a football match.

It’s unclear just how far the new legislation might extend, but when considering the bill in December, Minister of State for Law Reform James Browne said he would not would not provide “an outright ban on the advertising or sponsorship of games of chance”. While this may suggest that bookmakers, who are among the most widespread racing sponsors in the industry, will be able to continue such promotions, Browne also indicated that overseas broadcasters should follow the law of the land in Ireland.

In this context, a stream carried by Sky Racing or Racing TV may not be permitted to show the same betting advertisements to an Irish audience during the catchment as to a UK audience. The bill is expected to be signed into law this year, and the GRAI, whose chief executive-designate is Anne Marie Caulfield, is also expected to begin undertaking its term in 2023.

Horse Racing Ireland has held discussions with the Department of Justice over the implications of the bill and a spokesperson for the organization said: “The forthcoming Gambling Regulation Bill will provide much needed regulation for the gaming industry, and Horse Racing Ireland was greatly encouraged. through engagement with the Department of Justice on the provisions of the bill. ยป


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